Purity Report
Purpose
Monitor planogram compliance and detect unauthorized products in retail displays to maintain brand integrity.
Overview
The Purity Report delivers comprehensive product placement validation and inventory purity analysis across retail locations, ensuring strict adherence to planogram specifications and preventing unauthorized product substitutions. This critical compliance tool monitors the integrity of product displays within designated assets, tracking both authorized products and identifying foreign SKUs that may compromise brand presentation or contractual agreements.
The report provides granular visibility into product placement accuracy by analyzing each asset's contents against approved planograms, enabling businesses to maintain brand standards, optimize shelf space allocation, and ensure contractual compliance with suppliers and retailers. Through detailed tracking of product IDs, SKUs, and planogram assignments, the system identifies deviations from approved product mixes and flags potential compliance violations.
What it does?
Provides compliance monitoring for:
- Authorized product placement verification
- Foreign/competitor SKU detection and alerts
- Planogram specification adherence tracking
- Brand standard maintenance and protection
Example
Sample Purity Report Entry:
Client: Premium Beverages Corp (ID: CLI-2024-001)
Asset: FRZ-2023-4567 at Downtown Store Alpha
Location: DSA-001 (LOC-001-ALPHA)
Product: Premium Cola 500ml (SKU: PBC-COLA-500ML)
Stock Level: 36 units
Foreign Unit: No
Planogram: Standard Beverage Display 2024 (PLG-BVGS-STD-2024)
Purity Score: 96%
Status: COMPLIANT
Last Modified: 2025-01-31 14:30:22
- Purity scores indicate percentage of authorized products vs. total products.
- Foreign Unit flags immediately identify compliance violations requiring action.
Sample Excel Report
A sample Purity report Excel template is provided here:
Download Purity_Report.xlsx
This template includes Summary/Details/Violations sheets with sample entries for reference.
Delivery and Configuration
- Format: Excel workbook with multiple worksheets (Summary, Details, Violations)
- Delivery Method: Automated email with encrypted attachment
- File Naming: Purity_Report_[ClientCode][LocationCode][YYYY-MM-DD].xlsx
- Frequency: Daily, weekly, or monthly with real-time violation alerts
Key Elements
| Element | Description |
|---|---|
| Client ID | Unique client account identifier |
| Client Name | Organization or company name |
| Asset Purity ID | Unique tracking identifier for compliance analysis |
| Asset ID | Equipment or display unit identifier |
| Asset Serial Number | Physical equipment serial number |
| Location Code | Standardized location identifier |
| Location Name | Human-readable location name |
| Location ID | System-generated unique location identifier |
| Product ID | Internal product identifier |
| SKU | Stock Keeping Unit for inventory tracking |
| Short EAN Code | Abbreviated European Article Number |
| Product Name | Full product description |
| Stock Level | Current inventory quantity |
| Is Foreign Unit | Unauthorized product flag (Yes/No) |
| Planogram ID | Assigned planogram identifier |
| Planogram Name | Descriptive planogram title |
| Image Link | Product image URL reference |
| Last Modified On | Timestamp of last data update |
| Purity Score | Percentage of authorized products |
| Compliance Status | Pass/Fail indicator based on thresholds |
Target Users
- Brand Managers - Protect brand integrity and prevent infiltration
- Store Managers - Maintain planogram standards and compliance
- Equipment Managers - Track asset compliance and proper allocation
Benefits
- Brand Protection: Prevent unauthorized product placement and competitive infiltration
- Compliance Assurance: Maintain contractual obligations with suppliers and retailers
- Revenue Optimization: Ensure premium shelf space allocation for owned products
- Quality Control: Monitor product placement accuracy and display standards
- Risk Mitigation: Early detection of compliance violations and corrective action